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The 4 Quarters Rule

  • By Alan Knott-Craig
  • April 24, 2024

If you’re in the game of buying companies, apply the 4 Quarter Rule:

1 quarter is how you buy.

1 quarter is how you structure.

1 quarter is operations.

1 quarter is sales.

That’s how you must allocate effort and energy.

Neglect any quarter and you risk doing a bad deal, regardless of how well you do the rest.