You want to start a business.
But you don’t have any ideas, so you can’t.
Or at least that’s what you tell yourself.
That’s what you comfort yourself with when sitting in your cubicle.
The truth is you don’t want to start a business.
Whatever the reason: job security, financial stability, time commitments, lack of confidence, laziness, not enough money, whatever.
You can’t admit to yourself the reason you don’t want to start a business, so you blame not having any ideas.
Ideas are easy. There are problems everywhere.
Solve a problem.
Just don’t lie to yourself about why you don’t step out.