Thing long term.

Not years and decades. Centuries.

Stop thinking about tomorrow. Start thinking about the next millennium.

It’s naive, but it’s a powerful tool for helping you focus on building products and services that will matter after you’re dead.

And for building a process-driven organisation that doesn’t rely on a super-star CEO personality.

Vision, mission, strategy are very important.

But it starts with a time horizon.

Make it a long one.