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Entrepreneurs remain calm under fire

  • By Alan Knott-Craig
  • April 11, 2016

entrepreneur calm


There are many bumps on the road of entrepreneurship. You will regularly be faced with obstacles, and crises, and general scariness.


There will be many temptations to panic, to freeze, to lose your temper.


Maybe you think its ok if you panic 1 out of 10 times. A 90% success rate for not panicking, surely that’s ok?


Not ok. You have to keep your shit together all the time. Bullets flying over your head? In a war zone?


Be calm. Never lose your composure.


People are watching. Partners, staff, shareholders, suppliers. If you crack, once, so does their trust in you.


Without trust, its goic: Game Over Insert Coin.


You need a reputation for never panicking. Even if inside you’re cracking up, on the surface its all calm. Fake it till you make it.


If you don’t know what to do, default to “keep moving forward.”


There is one certainty about business: You will face crises.


Its not the crisis that defines you, its how you react.


Entrepreneurs keep their composure, 100% of the time.