Malan Joubert once compared startup life to rock-climbing.
One day you find yourself climbing a vertical sheer cliff face when, suddenly, you panic.
You can’t move forward, you’re too scared. But you can’t go backwards either.
So, you’re faced with two options:
- Grit your teeth, keep moving forward, and maybe die, or
- Don’t move, eventually tire, let go, fall and definitely die.
Just like before climbing a cliff, you need to think carefully before starting a business. Once started its not so easy to go back.
Make sure you’re well prepared, have partners, and most importantly, have enough runway.
If you can, get married young.
If you find yourself in a jam, don’t panic. Don’t freeze.