If you want your partners to be committed, they need skin in the game.

If you want useful advice, speak to people with skin in the game.

If you want upside, you must have skin in the game.

Skin in the game is the important thing.

It makes you focus. It separates the boys from the men. It gives life meaning.

Plenty of people will say they’re committed, will gush words of wisdom, will demand upside.

There are very few people that will put skin the game.

Demand it.