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Give yourself a minimum margin of 30%

  • By Alan Knott-Craig
  • December 5, 2017


In business, you always need room for error.


A safety zone. A buffer.


If you buy and sell a widget, you want to make sure you don’t pay more than you can sell it for.


The rule of thumb is 30%.


If you think you can on-sell a widget for R100, then never pay more than R70.


That buffer will save you from losing money.


If you buy and sell seven R100 widgets at a 30% margin then you will triple your money.


Give yourself a minimum margin of 30%.

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