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The noise bottleneck

  • By Alan Knott-Craig
  • October 18, 2018

We think the more information we consume the more informed we will be become.

Except the mind doesn’t work like that.

When the volume of information increases, our ability to comprehend the relevant from the irrelevant becomes compromised.

We place too much emphasis on irrelevant data and lose sight of what’s really important.

In other words, too much information leads to a “noise bottleneck”, and actually makes you less informed.

Be fussy about the information you consume.

Avoid the noise bottleneck.