When you’re setting the price, don’t think about what it costs you to make your product. 

Think about how much you need to pay people to sell it.

It’s no use having a 25% mark-up if there isn’t enough commission to incentivise others to sell your goods. 

If no one sells your product, no one will buy it.

If no one buys it, you can’t make money.

If you can’t make money, you’ll fail.

It doesn’t matter how good your product is.

Sales is everything.

Price for commission, not product.