Contact Us

Give us a call or drop by anytime, we endeavor to answer all inquiries within 24 hours.


Find us

PO Box 16122 Collins Street West Victoria, Australia

Email us /

Phone support

Phone: + (066) 0760 0260 / + (057) 0760 0560

HR drives culture

  • By Alan Knott-Craig
  • July 2, 2022

HR is not a back-office dept. It strategic.

HR doesn’t define culture. It drives culture.

It’s no good coming up with a great mission, vision and values, if you don’t effectively communicate them to staff.

Communicating them to staff means marketing, training, pushing, pestering, process-engineering, admin, and most NB, recruitment.

That’s what you need HR for.

HR is a machine that drives the culture-set throughout the organization in a process-driven manner.

HR doesn’t define culture.

HR drives culture.